Hendrick's, the ever more eccentric brand of Gin, this time offered more than 150 hospitality professionals to get their hands dirty in order to grow “HomeMade” cucumber!
The aim is to raise as much money as possible for the association "Drinks Trust" which has been providing support, care and assistance to the workforce in the beverage industry since 1886 in England.
The 'Grow Your Own Cucumber' initiative is simple, the brand will donate £ 10 for each first shoot, £ 20 for each first flower and £ 30 for each first cucumber grown during the competition. Of course Hendrick's will follow this very closely with many growth advice and tutorials for budding botanists, as well as a weekly weigh-in to measure the growth of each cucurbitaceae!
Each participant can invite family and friends to help them in their efforts by making a donation on the page " Just Giving ".
As always, no such event without an award ceremony worthy of the name! Hendrick's will therefore award many distinctions such as "the cucumber with the most personality" or "the most respectable cucumber" during a virtual ceremony.
So if you too want to receive your grow kit and grow your cucumbers at home, all you have to do is subscribe to the page Hendrick's Event.
And if you don't win the contest, don't be too sad, you can still use them to make yourself a good Gin Tonic 😉